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StoryTeller Video Production Blog

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Employees working in the office

8 Recruiting Benefits of Day in the Life Videos

In today's competitive job market, attracting and retaining top talent is crucial for any organization's success. One powerful tool that's often...

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CEO

Why Your Recruitment Video Needs to Showcase Your CEO

Author and well-known speaker Simon Sinek said, "Leadership is not about being in charge. Leadership is about taking care of those in your charge."...

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New member doing online onboarding through video

Boosting Employee Engagement and Retention with Video Onboarding

One of the biggest challenges small businesses face when adding new team members is implementing a quality onboarding and training program that helps...

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Taking notes during onboarding

New Employee Onboarding: Boost New Hire Engagement and Retention

Starting a new job can feel overwhelming—like “drinking from a fire hose.” With so many new processes, people, and tasks to learn, it’s no wonder...

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Recruiting through video

Video SEO for Recruiters: Optimizing Your Videos for Job Seekers

Video has emerged as a powerful tool for attracting top talent. From engaging culture videos to day-in-the-life videos that show what a specific job...

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Branding

Creating a Consistent Video Strategy for Employer Branding

When companies produce videos for hiring, they often treat each project as a standalone effort. While this might seem like a good way to introduce...

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Diversity and Inclusion in Recruitment Videos: Best Practices and Impact

In the evolving landscape of talent acquisition, diversity, equity, and inclusion (DEI) have become more than just buzzwords—they're critical...

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Integrating Video Into Talent Acquisition Strategy

Video has emerged as a powerful tool for businesses. Not only is it a superior marketing tool, but it’s also highly effective in the acquisition...

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clicking on a video

Using Video to Help Your Business Get Found Online

In a digital world overflowing with content, standing out can feel impossible. Add in short attention spans, and it becomes even harder. This means...

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Brainstorming

A Guide to Planning Your Video Content Strategy

Video assets are no longer a “nice to have” in today’s competitive markets. We expect to be able to watch videos to learn and gain valuable insight...

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Video shoot of customer testimonial

How A Customer Testimonial Video Can Increase Revenue

Customer testimonials are more than just happy feedback; they're a powerful tool for building trust and credibility for your brand. When paired with...

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How Video Can Boost Your Industry Credibility

Searching for content online can sometimes feel like drinking water from a fire hose. There are so many options! It can be overwhelming. If you’re...

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Video team on a shoot

Beyond the Camera - The Hidden Expertise of a Video Marketing Firm

This may surprise you. In today's digital age, the power of video marketing not only remains an indispensable tool for businesses of all sizes and...

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woman sitting in front of camera being filmed

Building a 2024 Video Marketing Strategy [FREE TEMPLATE]

Editor's Note: This blog post was updated for relevancy and accuracy in October 2024.

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Team working around a computer to strategize video

How Video Marketing Firms Unlock Business Growth

Video content has become an indispensable tool for businesses looking to expand their reach, engage their audience, and drive revenue. While many...

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Image of a videographer filming two individuals

Filming on a Budget: Essential Gear and Techniques for SMBs

You’ve heard the refrain any number of times:

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Image illustrating buying products online

How Video Helps Manufacturers Sell Products

Video is practically a requirement for selling products. Sure, that’s a subjective statement. But it may seem less so when you look at the numbers...

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Video editor editing video

Making the Most of Your Video Budget

Whenever we’re discussing a video project with a client, we make every effort to ensure they’re thinking about how to get the most out of their video...

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